September 21, 2014

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NEW COLGATE® ENAMEL HEALTH #ColgateEnamelHealth #spon

Disclosure:  The Colgate® products was given to me by Colgate-Palmolive for review purposes.
INTRODUCING NEW COLGATE® ENAMEL HEALTH

A New Line of Oral Care Products that Replenish and Polish for Stronger, Healthy Enamel

Colgate-Palmolive Company (“Colgate”) is proud to expand its oral care portfolio with the introduction of
NEW Colgate® Enamel HealthTM - a new line of products uniquely formulated to replenish and polish for
stronger, healthy enamel.

When your enamel isn’t properly maintained, it can become rough and more susceptible to damage. But your
dental hygienist has the secret to helping to keep your smile beautiful. By polishing your teeth, they go
beyond cleaning to replenish natural calcium and gently polish your enamel, making germs less likely to stick.
Now you can help maintain the work your hygienist does in between visits everyday with Colgate® Enamel
Health TM Toothpaste.

The NEW Colgate® Enamel Health TM Toothpaste helps smooth enamel in two ways:

  1. Helps replenish natural calcium and other minerals back into weakened enamel, filling rough spots and making it stronger 
  2. Gently polishes the enamel surface with gentle micro-polishing action, so germs are less likely to stick to teeth
To complete the line, the Colgate® 360°® Enamel Health™ Manual Toothbrush has several features that
complement the toothpaste. The uniquely designed bristles help protect enamel surfaces and gums, while
the polishing whitening cups gently remove stains for a brighter smile.



Colgate® Enamel Health™ Toothpaste – Sensitivity Relief
Available in:

  • Fresh Mint Flavor
MSRP:

  • 4.0oz for $3.39


  • Availability: September 2014
    • Replenishes & polishes
    • Dual action formula strengthens and smooths weakened enamel to help make it healthy 
    • Gentle formula helps relieve tooth sensitivity* while fighting cavities and freshening breath
    • Contains potassium nitrate to help build increasing protection against sensitivity
    * with twice-daily use

    Colgate® Enamel Health™ Toothpaste – Whitening
    Available in:
    • Clean Mint Flavor
    MSRP:
    • 4.0oz for $3.39
    • 5.5oz for $4.19
    Availability: September 2014
    • Replenishes & polishes
    • Dual action formula strengthens and smooths weakened enamel to help make it healthy
    • Gently whitens teeth while fighting cavities and freshening breath


    Colgate® 360°® Enamel Health™ Manual Toothbrush

    MSRP:

    • 1-pack for $3.39
    • 2-pack for $5.76
    Availability: September 2014
    • 48% softer bristles vs. an ordinary soft manual toothbrush
    • Features our unique cheek and tongue cleaner to help you remove over 96% more bacteria than brushing your teeth alone with an ordinary flat trim toothbrush
    • The polishing whitening cups gently remove stains and raised cleaning tip helps get into hard-to-reach areas


    I recently was sent a toothbrush and toothpaste from the Colgate Enamel Health line to try out.  When my son's teeth came in, unfortunately they did not have enamel, so we have been dealing with enamel issues for years.  I am so excited about these products, I know they can not undo what he has going with his teeth, but by using this toothpaste is will help to strengthen and smooth his already weakened enamel.  This toothpaste paired with the new Colgate Enamel manual toothbrush help to get into those hard to reach places, remove the stains, get rid of the bacteria and help to strengthen the teeth.  I am so thankful for this line, it it perfect for my son!

     For more information on Colgate® Oral Care Products, please visit http://www.colgate.com.

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