Mike & Ike Candy Just In Time For Valentine's Day! #sp

Nothing says Valentine’s Day like a big box of candy for your loved ones!  Sweeten up Valentine’s Day this year with MIKE AND IKE® Passion Mix and HOT TAMALES® Cinnamon candy.

 Share the passion of Valentine’s Day by surprising special loved ones in your life this Valentine’s Day with limited edition varieties from MIKE AND IKE® and HOT TAMALES® candy.  MIKE AND IKE® Passion Mix, is hitting the shelves just in time for Valentine’s Day!    Your favorite “hottie” will love to receive special edition HOT TAMALES® Cinnamon candy with special HOTTIE Valentine’s Day graphics.  Go the extra mile for your Valentine this year and create some tasty recipes featuring MIKE AND IKE® and HOT TAMALES® candies!  These recipes were created by Chef Jamie Geller as part of her recent alliance with the leading candy brands.

MIKE AND IKE® Passion Mix and HOT TAMALES® Hottie both come in a 5 oz box, and are the perfect addition to any Valentine’s Day gift.  The MIKE AND IKE® Passion Mix blend includes Paradise Punch, Strawberry, Grape and Cherry flavors.  HOT TAMALES® special edition for Valentine’s Day is the classic Cinnamon flavor everyone loves and the box comes ready to gift with a tag fully integrated into the packaging!  SRP for both 5oz boxes is $1.00 - $1.39 

“There is nothing sweeter on Valentine’s Day than candy,” says Koren Ivie, Brand Manager for MIKE AND IKE® and HOT TAMALES® candy.  “We are sure consumers will fall in love with MIKE AND IKE® Passion Mix as well as HOT TAMALES® with Valentine’s Day packaging!”

For more product varieties please visitwww.mikeandike.com and www.hottamales.com   

This was my first time trying Passion Mix and I fell in love!  Every since I was a child, I have been a huge Hot Tameles fan, but now I love the Passion Mix just as much!   I loved combing the
Paradise Punch, Strawberry, Grape and Cherry flavors in one mouthful!  They are not too sweet, just the perfect amount of flavor and sweetness!   

If you want to express yourself a unique way this Valentine's day, then surprise you loved one with some Mike & Ike Candy!  I am giving a box to each of the kid's teachers as well as the bus driver this Valentine's Day, a nice way to show them we care!

Some fun recipes for Valentine's Day:

BeJeweled MIKE AND IKE® Cookies

Prep Time: 15 min

Cook Time: 10 min

Ready Time: 25 min

Servings: 36

INGREDIENTS:

• 1 ½ Boxes of MIKE AND IKE® Passion Mix
• 2/3 Cup margarine – cold  
• 1 Cup Sugar  
• 1 Egg  
• 1 teaspoon vanilla  
• 2 Cups flour  
• 1 teaspoon Baking Soda

INSTRUCTIONS:

1. Pre-heat oven to 350 degrees F.
2. In a mixer bowl, put 2/3 C Margarine, 1 C Sugar, 1 Egg and 1 teaspoon Vanilla.
3. Mix until well creamed.
4. Add in 2 C flour and 1 teaspoon Baking Soda.
5. Add in chopped up MIKE AND IKE® Passion Mix, mix into a dough (will be slightly sticky).
6. Roll into 1 inch balls. Place on cookie sheets lined with baking paper.
7. Bake for about 10 minutes or until edges are golden. Centers will be slightly soft.
8. Let cool.

HOT TAMALES® Snickerdoodles

Servings: 2 dozen

INGREDIENTS:

•  1/2 cup (4 oz) HOT TAMALES® Candies, coarsely chopped*  
• 1/4 cup (2 oz) salted margarine, softened 
• 1/4 cup (2 oz) shortening 
• 3/4 cups (5.6 oz) granulated sugar  
• 1 egg  
• 1 1/2 cups (6.75 oz) all-purpose flour  
• 1 teaspoon cream of tartar  
• 1/2 teaspoon baking soda  
• pinch of salt (increase to 1/4 tsp if using unsalted margarine)  
• 4 teaspoons granulated sugar  
• 4 teaspoons ground cinnamon
  

*The candy is quite sticky so the best way to chop it is with a lightly oiled knife. 

INSTRUCTIONS:

1. Line two cookie sheets with parchment paper and set aside. 
2. Using an electric mixer, cream together the margarine, shortening and ¾ cups sugar. Add the egg and beat until thoroughly combined. 
3. In a separate bowl, combine all dry ingredients. Add the dry ingredients (except the candy) into the creamed mixture and mix until just combined. Add the chopped candy and mix until the candy is evenly distributed, a few minutes more. 
4. Refrigerate the dough for at least 15 minutes (this makes it easier to handle). 
5. Preheat the oven to 375 degrees. 
6. Combine the remaining sugar and cinnamon in a small bowl. Form dough into balls the size of small walnuts (I use a tablespoon cookie scoop). Roll the balls of cookie dough in the cinnamon sugar.
7. Place the cookies two inches apart on the cookie sheets. Bake for 8 minutes, rotating the cookie sheets in the oven at the halfway point. They are done when they look puffed in the middle and slightly brown at the edges (the tops of the cookies will form cracks). Be careful not to overcook.
8. Remove cookie sheet from the oven and let cookies sit on it for another minute or so before removing to cooling rack; cookies will flatten out as they cool.
9. These cookies are best served warm, straight out of the oven, but they can be stored in an airtight container for up to two days.
   

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