January 10, 2014

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SodaStream Pairs With an A-List Celebrity #SodaStream #SuperBowlXLVIII


SodaStream, the leading manufacturer and distributor of home carbonation beverage systems, just announced a new partnership with an A list celebrity. She is the new Global Ambassador... Her initials are SJ.  Any guesses yet?   She is a down to earth, loveable and charismatic young woman!  

SodaStream unveils Scarlett Johansson as its first-ever Global Brand Ambassador 
Photo Credit: Photo by Mike Coppola/Getty Images for SodaStream 

Tonight I got to witness a special webcast of the announcement of the new ambassador!  The new brand ambassador will also be the star of the much anticipated SodaStream Super Bowl ad too!  The worldwide endorsement deal is between Ms.Scarlett Johansson and SodaStream International.  After hearing her talk about SodaStream, her unscripted, candid and honest views, it makes me eager to see what one can do!  The commercial Scarlett Johansson recently shoot for SodaStream International  is scheduled to run during the fourth quarter of Super Bowl XLVIII on Feb. 2.

Johansson has been using the SodaStream products for years and even loves giving them as gifts! “The company's commitment to a healthier body and a healthier planet is a perfect fit for me. I love that the product can be tailored to any lifestyle and palate. The partnership between me and SodaStream is a no brainer. I am beyond thrilled to share my enthusiasm for SodaStream with the world!!” said Johansson.

SodaStream empowers consumers to create their own carbonated beverages at home, just the way they like them. SodaStream soda mixes are available in over 100 flavors, and generally contain 2/3 less sugar, 2/3 less calories, no high-fructose corn syrup and no aspartame. With an innovative re-usable bottle, the SodaStream system drastically reduces the waste created by plastic bottles and cans; a true revolution in the way people consume carbonated drinks. The company is confident that in her role as Global Ambassador, Johansson will help consumers embrace home soda making as the future of the beverage industry.

Check out last year's commercial!


The advantages of SodaStream's Home Carbonation System include:
  • Convenience: No need to carry heavy bottles from the store. The SodaStream system is simple to use and requires no batteries or electricity.
  • Environmentally-Friendly: SodaStream is an "Active Green" solution that minimizes the huge eco-footprint caused by the manufacture, transport and waste of plastic bottles.
  • Variety: SodaStream offers over 100 flavors to suit everyone’s taste. Regular, diet, natural, fruity flavors, ice tea, energy drinks, sport drinks, tonic and many more.
  • Space Saver: No need to store bottles of beverages or empty bottles for recycling in your home.
  • Personalization: Make drinks just the way you love them… more bubbles, less bubbles, sweeter or lighter, even create your own flavor!
  • Family Fun: The system is quick and easy to use. It's fun for everyone and kids just love it!
  • Value for Money: Great savings compared to pre-packed carbonated water and beverages.
  • Satisfaction Guaranteed: SodaStream drinks makers are of extremely high quality and include a money-back satisfaction guarante
Disclosure:  I was invited to participate in special webcast of the announcement.  I was not compensated for this post.  I may possibly receive a SodaStream in the future.

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