January 25, 2014

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Barbie: The Pearl Princess Comes to a Movie Theatre Near You!


GET AN EXCLUSIVE, FIRST-LOOK AT BARBIE™ THE PEARL PRINCESS MOVIE

THIS FEBRUARY!
PRE-SCREENING THEATRE TICKETS ON SALE NOW AT BARBIE.COM 

WHAT: Come and experience the magical, underwater world of Barbie™ The Pearl Princessthis Feb 1-23rd in movie theatres across the country – and watch as Barbie™, who stars as Lumina, uses her special powers to unlock her true destiny and save a spectacular mer-kingdom! The new, full-length feature film is presented by Mattel Entertainment and cinema advertising leader Screenvision. 

WHERE: Go to Barbie.com to find a location near you!

WHEN: Check listings at Barbie.com

ABOUT THE MOVIE: Barbie™ stars as Lumina™, a mermaid who dreams of being a princess. As long as she can remember, she’s had a magical power that makes pearls dance and glow! Lumina™, and her best friend Kuda, a pink seahorse, embark on an adventure to a majestic mer-kingdom. There, she uses her powers to help her friends prepare for the Royal Ball. Lumina™ then discovers that her magical pearls are the key to unlocking her true destiny and ultimately saving the kingdom. Barbie™ The Pearl Princess DVD and toys will be available nationwide March 11th, 2014.

ABOUT SCREEN VISION: Headquartered in New York, N.Y., Screenvision is a national leader in cinema advertising, offering on-screen advertising, in-lobby promotions and integrated marketing programs to national, regional and local advertisers and providing comprehensive cinema advertising representation services to top tier theatrical exhibitors presenting the highest quality moviegoing experience. The Screenvision cinema advertising network is comprised of over 14,200 screens in 2,200+ theater locations across all 50 states and 94% of DMAs nationwide; delivering through more than 150 theatrical circuits, including 6 of the top 10 exhibitor companies. For more information: http://www.screenvision.com.

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