Hanes® launches comfort-sharing Facebook App for Breast Cancer Awareness

Hanes® launches comfort-sharing Facebook App  for Breast Cancer Awareness

Hanes new Virtual Comfort application allows users to share comfort with those who need it most. Fans of Hanes on Facebook can personalize and send free virtual Comfort Packages to friends and family via a digital tool on the Hanes Facebook page. For each package sent, Hanes will donate $1 (up to $25,000) to the National Breast Cancer Foundation, Inc. to promote early cancer detection and provide mammograms for those in need!

Hanes created the Comfort Packages to bring a smile and help spread comfort to fans’ social networks in a small, but impactful, way. The free virtual Comfort Package can be sent from

the Pink tab on the Hanes page. The Comfort Package is fully customizable with photos, videos, recipes, T-shirt designs, music and messages. Sending a Comfort Package is one of many gestures that can brighten someone’s day and  help provide support and comfort to a loved one.

Along with the Comfort Package, the Pink tab on the Hanes Facebook page includes a video of interviews featuring Hanes employees who have been affected by breast cancer and the  Words of Comfort Wall where fans can leave thoughts of hope and encouragement to those touched by this terrible disease.

The Comfort Package is an extension of the many ways Hanes contributes to breast cancer awareness. As a longtime supporter of breast cancer awareness, Hanes has made cash and in-kind donations totaling $1 million since 2009 and is donating up to $125,000 to NBCF this year.

Disclosure: I participated in this campaign as a member of One2One Network and am eligible for a prize drawing.  All opinions stated in the post are my own.